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October 15.2025
3 Minutes Read

Why Atlas VMS Appointing Trey Cole as VP of Client Engagement for AIM-Port is a Game Changer

Abstract businessman with digital network and cityscape in real estate news.

Atlas VMS Strengthens Leadership with Trey Cole's Appointment

In a strategic move aimed at enhancing customer engagement, Atlas VMS has appointed Trey Cole as the new Vice President of Client Engagement for their AIM-Port Platform Solutions Division. This decision comes on the heels of the company's recent acquisition of AIM-Port, reflecting Atlas VMS's commitment to integrating innovative technology solutions within the appraisal management sector.

What is AIM-Port and Why It Matters

The AIM-Port platform is designed to streamline appraisal workflows through automated processes and compliance tools, making it a vital asset for lenders and appraisal management companies. As Cole steps into his new role, he is expected to focus on strengthening client relationships and driving the adoption of this essential platform across the industry.

The Vision Behind Trey Cole’s Leadership

Mick Tindall, the Chief Technology Officer of Atlas VMS, highlighted Cole's blend of industry expertise and client-centric leadership as key factors that will drive the success of the AIM-Port platform. Cole's prior experience at Cotality, where he played a significant role in integrating products and aligning services within the valuation workflow industry, positions him well to meet the challenges of this new role.

"I’m thrilled to join Atlas VMS at such an exciting time," said Cole. He expressed eagerness to build on the existing foundation of AIM-Port, emphasizing the platform's role in innovating valuation management. His promise to collaborate closely with clients aims to ensure improvements in efficiency, compliance, and performance, making the adoption of AIM-Port not just beneficial, but essential for those in the industry.

The Growing Importance of Technology in Real Estate

This appointment highlights a broader trend within the real estate sector where technology integration is becoming increasingly vital. As companies within the industry look to enhance operational efficiencies, platforms like AIM-Port serve as prime examples of how innovation can create a competitive edge.

Looking Forward: The Future of Client Engagement in Real Estate

As Atlas VMS embarks on this journey with Trey Cole at the helm of client engagement, the focus will be not just on maintaining existing clientele but also on attracting new customers through demonstrated value and innovative solutions. The era of reliance on traditional methods is waning, and the need for modernized, tech-driven approaches reflects the changing landscape of the real estate industry.

Conclusion: What This Means for Industry Professionals

For industry professionals, Cole's appointment signifies a step towards a future where technology and client engagement are pivotal to success. Whether you’re a lender, an appraisal management company, or involved in real estate transactions, the evolution of platforms like AIM-Port showcases the potential for enhanced workflow efficiencies and compliance facilitation.

As Cole steps into this critical leadership role, the industry will undoubtedly be watching to see how his initiatives translate into tangible results. Keeping current with developments in technology for appraisal and lending processes could provide invaluable insights for anyone looking to succeed in this competitive landscape.

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